Online pay-per-click (PPC) advertising programs, such as Google AdWords, can also be used as a powerful, effective, and very fast method for testing many aspects of your marketing program’s sales copy, benefits, headlines, pricing and other key product positioning features, for all other marketing programs, not just online advertising. Online Pay-Per-Click Testing. Online text search pay-per-click (PPC) advertising programs, such as Google AdWords, are naturally suited to market testing. by Eric Gagnon. Using PPC for Quick Sales Copy Testing. Facebook StumbleUpon. MORE >>

All to often in my job I am faced with clients who end up in a dispute on a construction project. Whether it be a public or private, commercial or residential, and no matter how large or small the project or contractor, the first question I ask any potential client is – where’s the contract? The contract is the cornerstone of any construction project and eventual dispute. It contains the scope of work and all provisions which govern when disputes arise. Construction contract defined : Construction Contract: A legal document which specifies the details of a construction project. MORE >>

It’s been written about here on the Construction Law Monitor (especially with regard to how pay when paid clauses affect subcontractor payments), and it’s something my other blog (the Construction Lien Blog ) focuses on exclusively in its discussion of mechanic liens. Subcontractors complain that they are bullied around and “pay when paid&# provisions sometimes leave them drowning because of problems the general has completely unrelated to their work. Subcontractor non-payment is something very familiar to me. MORE >>

If you are an HVAC professional, you may be debating whether it is worth it for you to achieve an HVAC certification, such as NATE. Because HVAC work primarily focuses on the health and safety of citizens, education and experience are critical characteristics for any HVAC technician. technician who has pursued NATE Certification, therefore, demonstrates a serious commitment to the industry and will likely receive a greater salary than a regular HVAC technician. read more. Green Jobs Green Workforce MORE >>

Dec 6 Money Saving Tip #23 – Paying Subs Tweet Have a written agreement with all subs that outlines how they are to be paid, which should be at least every week or every other week. Pay them according to that schedule. That way they know what to expect, they know when they will be paid, and you won’t have to stop what you are doing to pay them. Paying a Salesperson Whats Your Influence? Ask Your Customers What They Think Warming Up for Construction Safety Sales Objections October (15) How Much Do You Pay for Insurance? Great site. Great Advice. MORE >>